Facebook Live – Switching The Way You Do Social Media

The dynamics of social media engagement are switching once again with the addition of livestreaming and apps like Snapchat.

In two thousand sixteen we’ll see more brands become entirely individual and semi-transparent with their followers and customers through live posts. These followers and customers are longing social connectivity with the brands they love and support.

Which brings me to why Facebook Live is going to be such an significant lump of any business’s strategic social marketing plan. And why I dub it as Sexier than HOT!

The addition of livestreaming on Facebook makes it lighter to reach consumers and promote your brand, in a more private and unique way than ever before. Let’s make sure you’re using it to it’s total potential.

What makes Facebook Live the most powerful choice? To begin with, your audience is already on Facebook . This means that when you go live, they are already there to tune in and witness. They don’t have to locate a special link or download another app with only one purpose. Everything they need is already right there.

Viewers can talk it up with you in the comments section while they are watching you live. This permits you to talk and response questions directly on movie in real time. They can also lightly share with their friends who are conveniently located on Facebook too!

Unlike some other livestreaming sites and apps where the talk vanishes after the live session finishes, on a Facebook Live movie the talk dialog stays visible. The talk dialog only vanishes if you determine to delete the movie entirely.

Leave behind about being in someone’s newsfeed when they are mindlessly scrolling through posts. Instead, grab their attention with a Thrust notification. By being included in their list of notifications, your message is much more likely to capture their attention.

When you go LIVE, your subscriber’s phone and notifications light up to let them know. Leave behind those algorithm switches, you’re commanding and rocking their attention the minute you go LIVE.

Reuse your movies from Facebook and place them on your website or blog. This is lightly done by using the embed feature that is on any Facebook movie.

Weekly or daily vlogging can be challenging if you’re limited on time. And outsourcing the editing might not be an option if your funds are limited. Livestreaming can be a very quick and effortless way to create daily or weekly vlogs.

Granted, those edited movies are always ideally sliced together to keep our attention, livestreaming works differently. It’s real life, in real time!

Now, not every livestream will be embed-worthy. For those topics that might be, map out the content you want to cover. Treat it just like any other blog post or informational movie that you would present and share with your audience.

Create Your Own Livestream Demonstrate

Get creative, your options are endless! If you can fantasy it up, you can make it happen. Want your own showcase? Create one using Facebook Live.

• Set a time of day and week that you’ll be live.
• Give it a name.
• Let your followers know.
• Showcase up.
• Make it happen.

It doesn’t have to be hard or complicated. Social media is providing you a platform to express yourself and your brand. Take Advantage of it!

Connect with your followers in a private setting that they’ve never experienced before by using Facebook Live.

As long as your post is set to PUBLIC, you can share the link to your livestream from your Individual Profile on your Facebook Page while you’re LIVE! OR after the event is over.

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